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PODCAST


Simplifying Change Communications in the Age of AI

Jun 15, 2025 | 22m

"Nobody needs FYI communications anymore. We need FYA: For Your Action." In this podcast, Bill explains why simplifying change communications is more critical than ever in the AI era. From learning to reduce 100 pages to 5 bullet points, and frameworks like "Know-Feel-Do" that transform complex messages into actions people care about, this podcast offers practical techniques for leaders who want to stop overwhelming people with information and start making a difference with communications that actually drive change.

Learn more about:

  • The "Know-Feel-Do" framework that transforms complex messages into actionable communications
  • Five universal questions everyone needs answered before they'll commit to change
  • Maintaining human connection through storytelling as more work becomes automated

Thinkfluencers

Bill Jensen

Former Principal, Strategy

IQVIA

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Topics

AI Transformation, Innovation & Change