VIDEO
In this video, Frederic shares a practical framework for assessing whether a new idea is worth pursuing. He walks through the key considerations that can help you decide if an idea deserves early testing or if it’s strong enough to commit significant resources right away. Frederic also talks about the tension between structured evaluation and gut instinct, and how to navigate situations when the two don’t align. Along the way, he illustrates his approach with real examples and anecdotes, bringing these principles to life in a clear and relatable way.
Frederic Khoury
Director, Strategy & Finance
Walmart